We have written in the past about how convenience trumps all to consumers. So here are two quick tips that will help your service lane run more effectively, make your customers happier, and even increase revenue for your dealership.
There's a lot that you can do to ensure that you have the best creative, and to extend its shelf life. Today we are focusing on the three most important practices to ensure your best ad delivery, increase customer engagement, and extend the life of your ads.
According to reports released by Edmunds, only three car manufacturers have brand loyalty that exceeds 60%.
Having just celebrated the new year, I'm sure plenty of us made resolutions for 2019 that we may or may not stick to.
Most dealers have heard of Dave Smith Motors in Kellogg Idaho. In the mid 1990's, this dealership was selling more Dodge trucks than anyone else in the nation despite its town's population of some 2400 people. How did they do this? With turn and earn marketing tactics.
According to a LinkedIn study, sales teams who received 3 hours of coaching per month had a 17% higher closing rate than teams who received only 2 hours.
Yes and No. Yes, less demand for your brand means less of your brand might be sold in relationship to other brands in your market area. That's a given. However, the demand for your brand does not have to limit your individual dealership’s performance. Your dealership can increase market share even when demand for your brand is down in a couple ways:
The automotive market will continue along its 2018 pace in the coming year according to many analysts in the industry. Used vehicle sales show potential for significant growth as average transaction prices continue to rise. Some analysts remain wary and project a potential “flattening” in the market, but this in itself is good news in a sense.
For most, the Christmas holidays are an opportunity to pause for a moment and focus on the things that are most important to you.
