Part One: What is Ghost and Crawler Spam?
To view Part Two: Setting Up Views and Blocking Ghost Spam click here. Anyone who runs a website that is being monitored by Google Analytics knows that eventually you must address the issue of spam.
Leverage Online Reviews to Improve Your Dealership’s SEO
Leveraging your positive reviews can help more customers find you.
Tune Up Your Service Center Marketing
Tune up your service center to guarantee ongoing customer satisfaction.
5 Ways Your Dealership Can Turn Tax Season Into Down Payments
Leverage These Strategies to Prepare Your Car Dealership for Tax Season
Slay The Holidays With These 5 Dealership Marketing Strategies
The holiday season is here, and with it comes Americans’ readiness to shop the best deals of the season. While it’s common knowledge that US shoppers are ready to throw down serious cash for Christmas presents—around $1,000—it’s also true that they’re far and away more likely to buy a car at this time: Automotive sales spike in the end-of-year holiday season for both luxury auto brands, such as Tesla, Land Rover, and Lexus, and non-luxury brands:
2021 Digital Strategies to Accelerate Your Dealership’s Sales
As we continue into the second decade of the 21st century, there’s no denying that marketing has changed, especially in the auto industry. In years past, a dealership could put up a billboard or record a radio commercial and call it a day. However, today’s consumers are demanding more—more social media presence, more mobile-friendly websites, and more online reviews. And unfortunately, as soon as your dealership falls behind in those demands, your competitors will gladly take up the slack.
How To Increase Leads During And After COVID-19
Regardless of how we all feel about COVID, it's become a massive part of our society in this current time. However, instead of looking at its impacts negatively, we want to focus on the strong opportunity the situation could present.
Keep Calm And Sell More Cars
Let's face it - these past few months have been hectic to say the least. However, regardless of everything that's been going on, things are looking up, especially regarding the COVID-19 downturn. During this time, we've seen many CMOs and General Managers push through in spite of the challenges.
Auto Industry Trends As Market Rebounds
Although the auto industry continues to face COVID-19 challenges, according to a recent forecast by Cox Automotive, May sales are expected to see modest but steady gains.