As the year progresses, inventory turnover becomes increasingly critical for car dealerships. Balancing the old and new—specifically, clearing out the 2023 models to make room for the 2024 lineup—is an art form. In this article, we delve into actionable and, dare we say, groundbreaking strategies that can help you accomplish this efficiently and profitably.
The Digital Dealer Conference & Expo is right around the corner, and like you, we recognize its immense significance in the automotive industry. With the event slated to take place this October in Las Vegas, it's crucial to plan well to extract maximum value. In this article, we lay down actionable insights on optimizing your time at this game-changing event and present compelling reasons to meet with Edifice Automotive Marketing.
In the ever-evolving automotive industry, expanding your dealership's revenue requires a shift in focus toward service operations. By increasing the value and gross profit of your average Repair Order (RO), you can drive profitability in your fixed operations and establish a deeper connection and lifetime value with your customers. Let's explore how embracing advanced diagnostics, preventive maintenance, and strategic upselling can transform each service visit into a revenue-enhancing...
For the 40 years that I have been in the car business, dealers have complained about the "shortage" of technicians. This 40+ year "shortage" may be the new norm, and if so, Dealers who adapt will have the greatest chance for success.
What Makes A Profitable Dealership? - Brand - Personnel - Processes - Capacity - Marketing - Car Selection - Price
Conversations about the future of the automotive industry have typically focused on electric vehicles. However, as the market rapidly changes, it’s clear that the future of this industry means more than just EVs.
It’s no secret that the annual NADA Convention is one of the most important trade shows in the automotive industry today. With an expected 15,000 attendees and over 500 exhibitors, there is much to see, do, and learn at this year’s NADA taking place March 10–13, 2022, at the Las Vegas Convention Center.
Prepare your dealership for increased inventory (and the threat of decreased profit margins) by promoting your service center now.
It goes without saying that most auto dealerships focus on selling cars. But did you know that the best way to boost your overall profitability is not through new and used car sales—but through your service lane? By focusing solely on selling cars, many auto dealerships overlook an even easier—and less costly—market: existing car owners. Getting repeat business from vehicle owners is a strong differentiator for any dealership, and that’s why promoting your service department to vehicle owners...
