It’s getting harder and harder to keep track of every new platform and acronym in the modern marketer’s arsenal. That’s why we put together a glossary of the core terms and technologies we believe every data-driven marketer needs to know to understand all the techno-babble, look smart in meetings and stay on top of this crazy, complex discipline.
Edifice Automotive is proud to announce that it now offers a Conquest Marketing Solution designed specifically for service departments: REACH. REACH is a multi-channel, turnkey solution that offers the opportunity for dealerships to target their competitor’s customers as well as inactive customers with attractive service offers. Through Edifice’s Decisioning Engine and multi-billion record databases, customers most likely to be seeking service in the dealer’s area are identified. Customers can...
Edifice Automotive, a division of Edifice Group, Inc., has obtained CDK Global Approved Interface Certification for their digital suite of products.
Edifice Automotive, a division of Edifice Group, Inc., has signed an agreement to obtain certified integration for Reynolds and Reynolds DMS for their digital suite of products. These products include the Win Program, Keep Program, Build Program, ReachService Program and ReachSales Program. The key advantage of this certified integration is that it ensures security, privacy and reliability of consistent data through certified interfaces for dealers.
