---
title: Edifice Automotive | Dealer Marketing Blog | 2021 Automotive Marketing
description: 2021 Automotive Marketing | The Edifice Automotive Blog — Our take on what's happening in the world of digital marketing for the auto industry.
---

[![Edifice-Logo-Full-Color-350x100-01-01](https://blog.edificeautomarketing.com/hs-fs/hubfs/Edifice-Logo-Full-Color-350x100-01-01.png?width=350&height=100&name=Edifice-Logo-Full-Color-350x100-01-01.png "Edifice-Logo-Full-Color-350x100-01-01")](https://www.edificeautomarketing.com/)

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# THE EDIFICE BLOG

---

[![](https://blog.edificeautomarketing.com/hubfs/Rubber%20Shortage_1200x628_4-01.png)](https://blog.edificeautomarketing.com/5-tips-to-increase-service-sales)

## [5 TIPS TO INCREASE SERVICE SALES DURING THE RUBBER SHORTAGE](https://blog.edificeautomarketing.com/5-tips-to-increase-service-sales)

![ Ken Graham](https://blog.edificeautomarketing.com/hubfs/1-Ken-768x768.jpg) 

[Ken Graham](https://blog.edificeautomarketing.com/author/ken-graham) 

 August 11, 2021

[Read more](https://blog.edificeautomarketing.com/5-tips-to-increase-service-sales)

[![](https://blog.edificeautomarketing.com/hubfs/Screen%20Shot%202021-07-07%20at%207.44.00%20PM.png)](https://blog.edificeautomarketing.com/10-fast-steps-to-success-in-dealership-service-sales)

## [10 Fast Steps to Success in Dealership Service & Sales](https://blog.edificeautomarketing.com/10-fast-steps-to-success-in-dealership-service-sales)

![ Ken Graham](https://blog.edificeautomarketing.com/hubfs/1-Ken-768x768.jpg) 

[Ken Graham](https://blog.edificeautomarketing.com/author/ken-graham) 

 June 19, 2021

[Read more](https://blog.edificeautomarketing.com/10-fast-steps-to-success-in-dealership-service-sales)

[![](https://blog.edificeautomarketing.com/hubfs/Screen%20Shot%202021-07-07%20at%205.50.46%20PM.png)](https://blog.edificeautomarketing.com/5-ways-auto-dealerships-overcome-inventory-shortages)

## [5 Ways Auto Dealerships Can Overcome Inventory Shortages](https://blog.edificeautomarketing.com/5-ways-auto-dealerships-overcome-inventory-shortages)

![ Hale Soucie](https://blog.edificeautomarketing.com/hubfs/website-refresh/team%20photos/Hale-Soucie.webp) 

[Hale Soucie](https://blog.edificeautomarketing.com/author/hale-soucie) 

 May 17, 2021

Tips for Effective Merchandising of Your Automotive Inventory

[Read more](https://blog.edificeautomarketing.com/5-ways-auto-dealerships-overcome-inventory-shortages)

[![](https://blog.edificeautomarketing.com/hubfs/Slay%20the%20holidays%20with%20these%205%20dealership%20marketing%20strategies.png)](https://blog.edificeautomarketing.com/slay-the-holidays-with-these-5-dealership-marketing-strategies)

## [Slay The Holidays With These 5 Dealership Marketing Strategies](https://blog.edificeautomarketing.com/slay-the-holidays-with-these-5-dealership-marketing-strategies)

![ Hale Soucie](https://blog.edificeautomarketing.com/hubfs/website-refresh/team%20photos/Hale-Soucie.webp) 

[Hale Soucie](https://blog.edificeautomarketing.com/author/hale-soucie) 

 December 15, 2020

The holiday season is here, and with it comes Americans’ readiness to shop the best deals of the season. While it’s common knowledge that US shoppers are ready to throw down serious cash for Christmas presents—around $1,000—it’s also true that they’re far and away more likely to buy a car at this time: Automotive sales spike in the end-of-year holiday season for both luxury auto brands, such as Tesla, Land Rover, and Lexus, and non-luxury brands:

[Read more](https://blog.edificeautomarketing.com/slay-the-holidays-with-these-5-dealership-marketing-strategies)

[![](https://blog.edificeautomarketing.com/hubfs/2021%20digital%20strategies%20to%20accelerate%20your%20dealerships%20sales.png)](https://blog.edificeautomarketing.com/5-digital-strategies-to-accelerate-your-dealerships-sales)

## [2021 Digital Strategies to Accelerate Your Dealership’s Sales](https://blog.edificeautomarketing.com/5-digital-strategies-to-accelerate-your-dealerships-sales)

![ Hale Soucie](https://blog.edificeautomarketing.com/hubfs/website-refresh/team%20photos/Hale-Soucie.webp) 

[Hale Soucie](https://blog.edificeautomarketing.com/author/hale-soucie) 

 December 8, 2020

As we continue into the second decade of the 21st century, there’s no denying that marketing has changed, especially in the auto industry. In years past, a dealership could put up a billboard or record a radio commercial and call it a day. However, today’s consumers are demanding more—more social media presence, more mobile-friendly websites, and more online reviews. And unfortunately, as soon as your dealership falls behind in those demands, your competitors will gladly take up the slack.

[Read more](https://blog.edificeautomarketing.com/5-digital-strategies-to-accelerate-your-dealerships-sales)

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